PCPA Adjunct Member Supadü is hosting a webinar for all Christian publishers on the latest trends in online book sales. Sarah Arbuthnot will share their suggested "Direct to Consumer" website and ecommerce checklist. This helpful resource will guid all those keen to sell directly from their website, as well as provide help on how Christian publishers can grow their D2C revenues without setting aside a huge expense budget! This webinar will be fun, lively and informative. Supadü will provide a helpful PDF after the webinar to all attendees.
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Implementing instant purchasing capabilities across all your sales and marketing channels has been proven to significantly reduce cart abandonment rates by half. Providing a seamless and efficient purchasing experience means customers encounter fewer obstacles in completing their purchase, which leads to increased sales and customer satisfaction. Supadu will explore the data behind this trend, diving into why instant purchasing is so effective in retaining customers who might otherwise abandon their carts.
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Recently Supadu and Books International launched a groundbreaking new D2C eCommerce offering combining Smart Buy Button technology and eCommerce capabilities to create a new fully integrated BI shopping cart for all Books International customers. Supadu Smart Buy buttons let publishers integrate one-click book purchasing capabilities across websites, blogs, newsletter campaigns, marketing pages and social channels. This seamless shopping experience not only simplifies the process, but significantly reduces the likelihood of cart abandonment and ensures optimal sales conversion.
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Supadu is very excited to be returning to Frankfurt Book Fair and would be delighted to meet other attendees. We will be exhibiting in the IPG Stand in Hall 6.2, stand number A76/77. Please drop by our stand or get in touch if you would like to arrange a meeting!
Calling all publishers and university presses! Supadu co-host the Firebrand Group Community Conference. A packed 3 days of strategic and practical sessions from master classes, to inspirational keynote speakers as well as great networking opportunities! A group discount is available for multiple team members attending from one company. Please email joshua@firebrandtech.com for details.
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Join Supadu as we look at the exciting opportunities social media presents when it comes to marketing your books online but also the challenges that can arise when you try to measure effectiveness! We will discuss social media campaigns across a variety of platforms and how you can drive traffic to and from your website.
Supadu are very excited to be attending the AUPresses Annual Meeting in Washington DC, June 18-20. Please do get in touch if you would like to meet the team and find out about any of our website and eCommerce offerings or our marketing services.
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Join us as we discuss how to effectively use your marketing channels to draw your audience to your website and store. We will explore in detail how to create the most successful social media content with our guest speaker the University of Notre Dame Press. We will look at the power of API driven content, including catalogue collections, landing pages, product details pages, flash sales, book flyers, samplers - all to help drive traffic to your website.