Learn how Google Analytics provides valuable insight into your community, your marketing campaigns and your website effectiveness.
Enhancing title visibility is one of the key ways to boost your online book sales. From enriched product pages, to online flash sales and exciting social campaigns, there are numerous ways to get your titles noticed.
World-leading metadata expert Graham Bell talks to Supadü about standards – ONIX 2.1 and 3.0, and BIC, BISAC and Thema subject codes. How does each standard benefit you, and how do the standards work together and encourage innovation?
Alex Murphy from Stison Publishing Solutions and Sarah Arbuthnot from Supadu discuss what you need to consider when creating successful ecommerce book stores.
Peter McCarthy, Director Consumer Insights, Ingram joins Supadu to discuss how an optimised website will drive sales, with a special focus on how Marketing Insights and website sales data can positively impact retail ‘off and online’.