.jpg)
Nashville, TN | September 24-26 The PUBLISHING INNOVATION FORUM is an in-person event where book publishing professionals from all sectors of the industry can come together, learn from from each other, and exchange ideas. You’ll hear how thought leaders from across the industry are adapting to the changing publishing landscape and pushing boundaries to lead their companies (and content!) into the future.
Sign up nowSign up now
Supadu explores the component sales drivers, together with tips for successful eCommerce and achieving an easy path to purchase. We will also look to answer some frequently asked questions and dispel any industry myths about this topic. We will be joined by Christen Thompson, Director Of D2C Sales and Digital Strategy at Arcadia Publishing, to tell us about their D2C successes.
Supadu discusses how to effectively grow and engage with your online community; from adding supplemental content; to using your author’s network and knowledge-base; to metadata enrichment; or to simply adding bundles and incentives onto your website. Join Supadu for a lively discussion about building your D2C community.
Are you a PubWest member? Please join us for our upcoming webinar where we discuss how Google Analytics can improve your website and marketing successes. We will explore what data to look at, what this data actually means and how you can use that information to refine your marketing activity and website effectiveness. We'll look at the new generation of analytics, Google Analytics 4 (GA4). Don't miss out on this opportunity to enhance your digital marketing strategy.
Supadu discusses how to effectively grow and engage with your online community; from adding supplemental content at the editorial stage; to using your author’s network and knowledge-base; to metadata enrichment; or to simply adding bundles and incentives onto your website... some of a range of ideas we will discuss in detail. Join Supadu for a lively discussion about building your D2C community, with guest speaker Joshua Tallent.
Selling your products directly to consumers is a great way to increase the value of your publishing brand, build repeat business, and increase revenue. In this session, Supadu will discuss the key ingredients for successful eCommerce, including: ensuring ease of purchase, dealing with both physical and digital DRM, and integrating with distribution and fulfillment.